Pandora x T-Mobile:
Indio Invasion
Location: Cathedral City, CA
Client: Pandora
Role: Lead Producer
Agency: The Visionary Group
Photo Cred: Anneka Bunnag
Continuing its partnership with T-Mobile, Pandora successfully “invaded” Indio on April 14th at the Historic Cree Estate in Cathedral City - creating a ‘Magentified’ pool party surrounding Coachella Weekend 1 for guests to take a dip before heading out to the festival. Pandora and T-Mobile powered multiple branded touch points throughout the Estate including an impactful faux foliage entry tunnel that incorporated light pink and magenta florals to Dillon Francis’ pet Pinata Gerald, as a Larger-Than-Life photo opp. Pandora brought in A-List DJ, Dillon Francis as the headlining performance along with Mia Moretti and Jim E. Stack as the opener DJ acts.